Case Studies

Competitor Benchmarking and Org Intelligence
Objective

Provide a detailed view of key competitors to inform commercial strategy and organisational design

Key Focus
  • Benchmark of regional and international competitors
  • Map organisational structures and leadership roles
  • Analyse product portfolios and category priorities
  • Identify commercial strengths, capabilities and gaps
What We Did
  • Built profiles with names, titles, locations, reporting lines
  • Analysed product portfolios and market positioning
  • Assessed routes to market and capability strengths
  • Created comparison dashboards and insights pack
Outcome
  • Clear view of key competitors and decision-makers
  • Visibility of organisational models and capabilities
  • Insight into category focus and market strategies
  • Strategic input for restructuring and growth planning
Bag-in-Box Market Entry
Objective

Evaluate feasibility and define adoption roadmap for Bag-in-Box technology in the GCC HORECA sector

Key Focus
  • Dairy (milk, cream, yoghurt)
  • Juices (staff canteens, mid-tier hotels)
  • Condiments (batch sauces)
  • Coffee chains & catering as priority segments
What We Did
  • Conducted 13+ stakeholder interviews & field visits across HORECA and manufacturers
  • Built quantification model to size cost, waste and labour savings
  • Identified priority use cases & pilot partners
  • Defined barriers, enablers and go-to-market adoption framework
Outcome
  • Confirmed strong commercial potential in priority segments
  • Quantified clear cost, waste and labour savings
  • Launched pilots to build proof and case studies
  • Established roadmap for scalable market adoption
3-Year Strategic Roadmap – Foodservice Giant
Objective

Align the organisation around a clear 2029 ambition and define a focused roadmap for profitable, scalable growth across markets, capabilities, people, and service

Key Focus
  • Build leadership depth and performance culture
  • Elevate customer experience and loyalty
  • Digitise operations and drive efficiency
  • Expand markets, categories, and share of wallet
What We Did
  • Set 2029 ambition and strategic priorities
  • Defined big moves with KPIs and owners
  • Built governance and delivery model
  • Created phased execution roadmap (2026–2029)
Outcome
  • Unified direction and strategic alignment
  • Clear accountability and performance measures
  • Structured plan for scalable growth
  • Strong foundation for execution and expansion
Scale Up Plan – Cold Pressed Oil Factory
Objective

Prepare for 3x growth: optimise layout, equipment, data, and operations

Key Focus
  • Layout redesign for flow & scalability
  • Machinery & process efficiency
  • Establish data tracking & SOPs
  • Delay unnecessary CAPEX
What We Did
  • Assessed full production line
  • Built phased capacity roadmap
  • Suggested 24/7 shifts
  • Defined in-process data templates
  • Created asset register & SOPs
Outcome
  • Saved $100K+ USD in avoidable CAPEX
  • Achieved 10% operational cost savings
  • Scalable roadmap to 1.5ML/month
  • SOPs & data-driven controls in place
HORECA Strategy – GLOBAL FMCG Brand
Objective

Build insight foundation for a localised HORECA sales toolkit

Key Focus
  • Identify high-potential tea consumption moments
  • Map service rituals across HORECA segments
  • Capture B2B buyer/consumer insights
  • Define local playbook
What We Did
  • Stakeholder interviews & site visits
  • UAE-wide consumer survey
  • Segment mapping & brand audit
  • Proposed toolkits & agency brief
Outcome
  • Clear segment focus (hotels, upper casual, premium cafés)
  • Consumer-anchored concept and playbook
  • Plug-and-play activation tools
  • Toolkit adaptable across HORECA tiers
100-Day Turnaround – Restaurant Group
Objective

Break even within 100 days from a monthly loss of -1M AED

Key Focus
  • Financial stabilisation
  • Org & people reset
  • Cost control
  • Performance tracking
  • Close loss-making units
What We Did
  • Deep diagnostics & branch audits
  • Cost controls & menu engineering
  • Headcount & org restructuring
  • Closed worst-performing units
  • On-ground execution & weekly tracking
Outcome
  • Financials: Reduced leakage, margin gains, better cash flow visibility
  • Operations: SOPs, tighter inventory, waste reduction
  • Organisation: Leaner org, aligned teams, clear reporting rhythm